If you're running a Shopify store in 2025 and you don't have a mobile app, you're leaving money on the table. That's not an opinion — the numbers speak for themselves.
Here are 5 reasons why your customers prefer shopping on a mobile app over your mobile website.
1. Speed That Keeps Customers Engaged
Mobile websites load in the browser, and that comes with baggage — ads, tabs, slow rendering. A native mobile app loads instantly because the core interface is already installed on the device. Only the data needs to be fetched.
When your store loads in under a second, customers browse more, add more to cart, and check out faster. Speed is not a luxury. It's the difference between a sale and a bounce.
2. Push Notifications Bring Customers Back
Here's the truth about mobile websites — once a customer leaves, they're gone. You have no way to reach them unless they gave you their email, and even then, open rates are dropping every year.
With a mobile app, push notifications let you reach customers directly on their phone. Flash sale starting? Send a push. New collection dropped? Send a push. Someone left items in their cart? Send a reminder.
Push notifications have an average open rate of 20-30%, compared to just 2-3% for email. That's a massive difference.
3. A Smoother Checkout Experience
Every extra step in checkout is a chance for your customer to abandon the cart. Mobile websites require typing in addresses, card numbers, and navigating through tiny form fields.
Mobile apps support saved payment methods, autofill, and one-tap checkout options like Apple Pay and Google Pay. The fewer taps between "I want this" and "I bought this," the more revenue you make.
4. Your Brand Lives on Their Home Screen
When a customer installs your app, your brand icon sits right there on their phone — next to Instagram, WhatsApp, and their favorite apps. That's prime real estate.
Every time they unlock their phone, they see your brand. It's passive marketing that works 24/7 without spending a single dollar on ads. No SEO needed. No algorithm to fight. Just a direct line to your customer.
5. Personalized Shopping Experience
Mobile apps can track browsing behavior, wishlist items, and purchase history to offer personalized recommendations. When your customer opens the app, they see products tailored to their taste — not a generic homepage.
Personalization increases average order value by up to 20%. Customers feel like the store understands them, and that builds loyalty that no discount code can match.
The Bottom Line
Your customers are already on their phones. The question is whether they're shopping on your app or your competitor's.
With Cartaisy, launching your own Shopify mobile app takes minutes, not months. No developers needed. No massive budget required. Just connect your store, customize the design, and go live.
Visit cartaisy.com to get started today.